AUDIENCE AND DIGITAL MEDIA OFFICER for esteemed Dublin Theatre. Great opportunity to further marketing career.
Your new company
Are an Irish home for international artists and an international home for Irish artists a network of international partnerships and collaborations - a creative leader on the world stage. A global world-class theatrical powerhouse producing an annual programme of original work, attracting a diverse and broad audience.
A space for the world’s greatest artists to meet, collaborate and exchange ideas through local, national and international encounters both on and off-stage. To launch the next generation of artists on the world stage and to nurture these artists through mentoring and development, producing their work both nationally and internationally.
Your new role
The Audience and Digital Media Officer holds special responsibility for the implementation of the digital marketing and social media strategy.
For the digital aspect you will be handling the online communications, including social media, Web maintenance, e-marketing, and database management.
You will develop, design and implement creative organic and paid content to engage existing and new audiences through the Facebook, Twitter, Instagram and LinkedIn channels, delivering detailed monthly content schedules. Managing customer engagement through social media, responding promptly to any customer service queries that arise and proactively engaging with audiences and industry stakeholders. Use available analytics to compile regular reports on the performance of all digital activity. Managing our Google Ads account to ensure the maximising of the potential of its monthly Google Ad grant. Maintaining audience databases, in line with GDPR best practice while driving our promotion and its work through positive, engaging and professional design and video content, liaising with external photographers and videographers when required.
The audience and media aspect will include: audience development and targeting, guest relations, supplier management, and advertising sales.
Participate in the targeting of audiences for the Gate’s programme of events, maintaining accurate and updated contact lists and a log of all targeting activity. Collaborate to create show- and performance-specific promotions. Assist in the administering of the marketing budget, ensuring full and proper records are maintained in line with reporting guidelines. Proofing and checking of materials to ensure that all collateral is within Gate editorial and brand guidelines. Liaise with external designers and contractors when required, ensuring accuracy of materials and that key deadlines and deliverables are met. Fully manage performance invite and RSVP databases, and assist with wider event planning and management as required.
What you'll need to succeed
A comprehensive knowledge and experience of managing social media platforms, including paid and organic content across Facebook and Twitter. A proven track record of delivering successful online campaigns. The knowledge and experience working with Google Ads. Strong MS Office proficiency, particularly Word, Excel and PowerPoint. Have experience using design tools, e.g. Photoshop / In Design / Canva. The experience of SEO and CMS platforms, e.g. WordPress. Experience of email marketing tools, e.g. Mailchimp and A strong visual sense, with experience of producing strong, engaging and professional visual content.
A minimum of one year’s professional digital marketing experience. Highly organised with excellent administration and time management skills. Excellent writing and communication skills, with exceptional attention to detail. Ability to be proactive and self-motivated, and work well as part of an office-based team. Excellent writing and communication skills, with exceptional attention to detail
What you'll get in return
A competitive salary, working with a fantastic organisation in the heart of Dublin. Gaining valuable experience.
The opportunity to further yourself, your career and be part of an exciting industry.
What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career. #1093390
Broadcasting, Music & Film
Talk to a consultant
Talk to Harry MacMahon, the specialist consultant managing this position, located in Hays Recruitment, Dublin